Newcastle University Business School yesterday announced the appointment of Tom Maxfield as David Goldman Visiting Professor of Innovation & Enterprise.
The post is appointed annually to help stimulate entrepreneurial talent from within the region.
It was created in 2001 to honor the life and work of the co-founder of Sage Group plc.
Mr Maxfield will officially take over from Will Dracup, Chairman of Nonlinear Dynamics and Biosignatures Ltd on Wednesday 9th March.
He said: “I am thrilled to be taking on the Goldman post. It’s a fantastic and very fitting legacy.
“One of my roles as Visiting Professor will be to encourage students to take a view of the bigger picture and identify ripe opportunities. That really appeals to me - it’s what I’m good at and where I believe I can really add value.”
Mr Maxfield is one of the North East’s most celebrated entrepreneurs, perhaps best known for his defining role in the Sage Group plc, one of the biggest IT companies in the world.
He went on to establish a portfolio of the UK’s most acclaimed hotel and spa destinations, including Seaham Hall, the only AA five-star hotel in the North East.
Ian Clarke, Director of Newcastle University Business School, added: “Throughout his career, Tom has not only transformed lucrative business opportunities, he has also brought economic prosperity and recognition to the North East, just as David Goldman did when he co-founded Sage Group plc.